Alice Butler has been receiving some odd messages - all anonymous, all written in code. Are they from someone at PopCo, the profit-hungry corporation she works for? Or from Alice's long lost father? Or has someone else been on her trail?

The solution, she is sure, will involve the code-breaking skills she learned from her grandparents and the key she's been wearing round her neck since she was ten.

PopCo is a grown-up adventure of family secrets, puzzles, big business and the power of numbers.

“Thomas's hip, clever novel is an act of resistance: a conspiracy theory conundrum with a conscience for the No Logo generation... PopCo, which has an angrily optimistic ending, is the revenge of the geeks.“ Metro

“PopCo is a big, zeitgeisty novel that free-associates in the way that only cyberpunk science-fiction used to be able to do... enormous fun.“ Kim Newman, Independent

“Hugely ingenious.“ Boyd Tonkin, Independent

“Ambitious, thought-provoking fun.“ Sunday Times

“This book might just change your life.“ Independent on Sunday

“A wonderfully fresh and ambitious novel.“ Evening Standard

“With exuberant seriousness, Thomas restores the novel to its primary purpose: a blueprint for a revolution. It is an outright amazement.“ Scotland on Sunday

“An anticorporate fable with enough code-breaking tips, puzzles and graphs, charts, postscripts and appendixes to satisfy Lewis Carroll.“ New York Times

“Frankly this novel is a bewitching, dizzying triumph.“ Scotsman

“The Orwellian echo is probably deliberate, but Thomas' true precursor is Aldous Huxley as she caustically delineates the degradation of ideas into marketing tools and the reduction of people to their consumption patterns... You might say that Thomas has redefined activism for the Digital Age.“ LA Times

“The mathematics and the mathematicians have the authentic ring of truth, and the characters are marvellous. I want Alice Butler as my postdoc!“ Ian Stewart, mathematician and writer

“A treasure hunt, romance, animal rights, mathematical puzzles, code-breaking and the ethics of globalization - PopCo has it all. Challenge your brain, and your conscience, and read it.“ Peter Singer

Download the first chapter here

Scarlett Thomas